Colored mascara: Choose the perfect mascara for any eye color

Looking to add a bold pop of color to any look? Colored rímel may be just the thing. A departure from the typical black mascara shades can be used to achieve a variety of effects, from subtle and natural to boldly beautiful.

Colored mascara is a great way to accentuate natural beauty, too. It can make eye color stand out and get the attention it deserves.

Whether someone is looking to achieve a bold, monochromatic look or just play around, here's what they need to get started. New York City based makeup artists Ashleigh Ciucci and Natalia Thomas give tips about which shades flatter which eye colors and how to best use mascara in an overall look.

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Why use colored mascara?

Colored mascara can be a bold statement. It's not a typical makeup bag addition, which is why some are wary to try it. But colored mascara is making a comeback - according to Ciucci, that's thanks to the return of fashion and beauty ideals of the 1980s. "It offers a shortcut to a bold look without having to use a million products or spending an hour on eye makeup," she says.

It also offers fun new ways to play. Makeup lovers can do different elements of their face in contrasting colors, like blue mascara and a peachy lip, or go monochromatic, with pink mascara, pink cheeks and pink lips.

A colored mascara can make eye colors pop. Ciucci uses the color wheel to identify which colors are complementary to the natural eye color. A widening range of shades and formulations has made this easier, which has also helped the tool's popularity.

"In the past, the technology for colored mascara was not as advanced; we only had blue and eggplant tones to choose from beyond the typical black and brown," Thomas explains. "Makeup has become more fun and diverse, as people now use it to express themselves with colorful looks."

Wearing brown mascara

To start with the basics, brown mascara makes blue eyes pop. That’s thanks to the contrast of the two shades.

For a soft look that complements any eye color, Thomas suggests a brown mascara on both top and bottom lashes.

“Someone may use brown mascara when they’d like a natural enhancement that doesn’t read as makeup but rather a lush lash line,” Thomas says.

Pair a brown eyeliner with several coats of brown mascara, then “focus the brown mascara on the outer corners of the upper and lower lashes for a wide-eyed look,” Ciucci advises.

“If someone is prone to transferring color or sporting the dreaded ‘raccoon eye’ due to smearing and smudging, grab a fluffy eyeshadow blending brush and dust translucent powder onto the eyelashes once the mascara has dried," Thomas says. It should blend right in and not be noticeable if someone is using translucent setting powder.

Wearing blue mascara

Blue mascara (y blue eyeliner) is a nice shade for brown eyes. It will bring out any bright flecks in the iris, Ciucci notes. To achieve a great look, she advises applying a simple black flick to just the outer corner of the upper lash lines and several coats of blue mascara to the lower lashes. Another great blue mascara effect, she adds, is to concentrate the blue mascara on just the center of the upper and lower lashes for a doe-eyed look.

In addition to the tricks above, Thomas suggests pairing blue mascara with some shimmer on the eyelids for just a fresh, dewy skin look.

Wearing purple mascara

Both makeup artists agree that purple mascara is the right choice to make both green and brown eyes shine. Try smudging a purple eyeliner along the upper lash line, then coat lashes with purple mascara.

A makeup lover can also pair it with a little bit of highlighter on the inner corners of their eye. "Or coat the outer corners of the upper and lower lashes with several layers of purple mascara for a more dramatic look," Ciucci suggests. For an overall look, a purple shade is also beautiful when paired with light pink and blue tones.

Wearing white mascara

Great news: White mascara is universally flattering for all eye colors, Ciucci notes. For a bombshell look, try applying glitter to the eyelids and coating the lower lashes with the white mascara, too. Another favorite look from her: black liquid eyeliner applied to the upper lash line with a cat-eye flick on the outer corners. Then coat the outer edges of the upper lashes with white. Talk about dramatic!

Thomas adds that white mascara is a fun choice for anyone who wants an artistic or angelic look. "Since there is no specific eye color that this complements, consider it a versatile addition to an unexpected twist to someone's makeup," she explains. "I love wearing white mascara with a heavy dose of highlighter and a flushed cheek to evoke a cherubic aesthetic.”

Wearing pink mascara

Pink mascara looks great on all eye colors, but there are a few steps to take to avoid looking tired. "If someone is more fair-skinned and the skin around their eyes gets pink, thoroughly use corrector around the eyes and apply a creamy-colored eyeliner pencil to the waterline,” advises Ciucci.

Thomas explains that green and blue eyes go great with pink, but of course, anyone can give it a whirl. "Wear it with the attitude of a runway model and a popsicle-colored glossy stain on the lips - or with a red lip for a more romantic feel," she says.

Ciucci suggests smudging green eyeliner along the lower lash line and applying pink mascara to the top lashes since they’re complementary colors and will help brighten the eye.

Makeup lovers can also dot on a shimmery pink cream eyeshadow to their lids and blend out with their finger. They can then apply pink mascara to their lower lashes.

No matter what colored mascara someone goes for, remember to experiment and have fun. Makeup is all about self-expression. They can try out a few shades to see which one suits them best.

Este contenido es solo para fines informativos y no constituye un asesoramiento médico. Consult your health care provider before taking any vitamins or supplements and prior to beginning or changing any health care practices.