John Frieda Violet Crush Purple Shampoo

John Frieda Violet Crush Purple Shampoo kisses brassiness goodbye in as little as one wash. This intense formula by Kao USA cleanses while instantly neutralizes brassy tones for fresh and brighter hair. Deposits crushed violet pigments into blonde hair to counter-act yellow tones to make color-treated or highlighted blonde hair appear cooler and brighter in as little as one use. Satisfaction Guaranteed. Limitations may apply.

• KNOCKS OUT BRASSY TONES - Rid your hair of brassy tones and revive your hair with Violet Crush Shampoo.
• SALON-FRESH BLONDE - Enhance your color and discover your best blonde.
• CRUSHED VIOLET PIGMENTS - Deposits crushed violet pigments into blonde hair to counter-act yellow tones to make color-treated or highlighted blonde hair appear cooler and brighter in as little as one use.
• BEST USED WITH VIOLET CRUSH PURPLE CONDITIONER - Use with John Frieda Violet Crush Purple Conditioner to achieve optimal results.
• CLEANSE YOUR BLONDE HAIR - Wash and cleanse your blonde hair, leaving hair feeling revitalized and salon-fresh.

Water, Sodium Laureth Sulfate, SodiumLauryl Sulfate, Glycol Distearate, Sodium Chloride,Cocamide MEA, Fragrance, Lactic Acid, DimethylIsosorbide, Cocamidopropyl Betaine, Malic Acid,Cetyl Alcohol, Benzyl Alcohol, GuarHydroxypropyltrimonium Chloride, Sodium Hydroxide,Disodium EDTA, Glycine, Benzophenone-4, EthylhexylMethoxycinnamate, Sodium Xylenesulfonate,Methylchloroisothiazolinone, Methylisothiazolinone,Blue 1, Ext. Violet 2

Gently massage purple shampoo into wet hair, lather & rinse well. For more intense results, and to fight stubborn brassiness, leave shampoo on hair 2-3 mins. Use daily until desired color result is achieved. To maintain those results, alternate with your regular shampoo as needed. For best results, follow with Violet Crush Purple Conditioner. Rinse hands immediately after applying shampoo to hair.