Customer reviews for L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color

L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color
$13.99
Prices may vary from online to in store
Color:
521 Cool Amethyst

How to get it




  • khjo
    Reviewed 1 week ago

    Not good

    I have used Feria in the past with good results. This violet color did NOT go on evenly. Parts of my hair look like grape Kool Aid and parts look like wine that sat out for 6 months. Neither is what I was going for.
    Reply from L'Oreal
    3 days ago
    Hi khjo! We are sorry to hear that you hair did not respond by taking on a uniform result with Feria, V38-Intense Deep Violet. We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. We appreciate your feedback and will be sharing it with others in our company for consideration.
    Regards,
    LeCare
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
  • CombativeRabbit
    Reviewed 3 weeks ago

    Worked exactly as described

    Levels of lightning blonde works well and true to description if used on what your actual color is. I know my own hair color and chose accordingly and it worked perfect.
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
  • Kaete
    Reviewed 3 weeks ago

    V38 Love!!!

    I finally found the perfect color! It also shows ombré from the roots being a different color however it looks intentional! So many compliments (V38).
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
  • RLKN
    Reviewed 1 month ago

    Not like it used to be

    I have been using Feria for years. The last few I’ve used 45 French Roast but this time due to more grays and having to color more often, I opted for a lighter color and did B61 Downtown Brown. I have visible grey everywhere. I have never had any trouble with Feria covering grays before. I wasted money, time and back pain to do this only to have to do it again.
    Reply from L'Oreal
    4 weeks ago
    Hi RLKN! Thank you for the photos! Feria B61- Downtown Brown is not a gray coverage haircolor. Please take a look at the information on the box. This is a hair lightener that takes the natural dark hair to a lighter shade of brown! It is a hair lightener, so it cannot make lighter hair darker of deposit color to cover gray. The Feria Haircolor line is not recommended for gray coverage, and we do not promote gray coverage on the box or instructions for using. Our promoted gray coverage haircolor is Excellence Creme! Next to Excellence is Superior Preference, depending g on your % of gray! We hope this is helpful information going forward.
    Regards,
    LeCare
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
  • Unhappy customer
    Reviewed 1 month ago

    It was good until you ruined it.

    As of 2026 they changed the copper crave c74 color ive been faithfully buying this color for years and im very disappointed with the outcome of my hair after using the new formula please change it back i dont know what to use now not even in salons could get the color i was getting from this kit VERYYY DISAPPOINTED
    Reply from L'Oreal
    4 weeks ago
    Hi Unhappy customer! Thank you for sharing how you feel about Feria, C74-Copper Crave/Intense Medium Copper. Feedback is valuable to us when making decisions about our products. Your feedback is appreciated and will be shared with others in our company.
    Regards,
    LeCare
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
  • Tara
    Reviewed 1 month ago

    Wrong color! Def changed formula.

    I haven’t used this product in years, but use to love it. Used it color black hair black today. It didn’t color sun faded areas of my hair at all and left my grey roots royal purple. This is horrible. Should be pulled from market for false advertising!!
    Reply from L'Oreal
    1 month ago
    Hi Tara! Thank you for trying Feria, 21-Bright Black, and for reaching out with feedback. We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. Feria is not a gray coverage product. It is recommended for natural hair, to bring out the multi-tonal effects. Your feedback is appreciated and will be shared with others in our company.
    Regards,
    LeCare
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
  • Melina
    Reviewed 1 month ago

    PLEASE DONT DISCONTINUE THIS COLOR

    I have been dying my hair this exact color for 3 years and I cannot find it in stores anymore, please i beg
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
  • Bluehair oldlady
    Reviewed 2 months ago

    Why is it discontinued

    This has been my color. It’s discontinued and I have no other options. I’m so sad and Féria has lost a loyal customer.
    0 users found this review helpful.
    Originally posted on lorealparisusa.com
Page 1 of 383

Details for L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color

Specifications
BenefitConditioning
ColorBlue
FormLotion / moisturizer
Makeup finishShimmer
Product typeHair color
QuantitySingle pack
ScentFresh
WaterproofNo